Metaphor — as a story
How often do we incorporate striking phrases into our speech to vividly express our thoughts? We often employ metaphors and analogies without even realizing it. These linguistic tools enable the listener to immerse themselves directly into the depth of our ideas.
+ More infoI stumbled into design accidentally, but it became my greatest passion in life. As a teen, I envisioned a successful career as a geneticist, drawn to the concept of creation. However, I made a sudden decision to pursue a completely different path. Embracing change requires bravery; it was a personal challenge. Challenges often reveal our hidden strengths. Transitioning from a graphic designer to an art director, I've only begun to explore my capabilities in this field. Each year, project, and team I work with pushes the boundaries of my abilities. The universe is limitless, offering boundless possibilities for passionate professionals in this field. For me, design isn't just a job; it's my genuine passion.
Made in Siberia
or the Creative Gene
My metaphor. What does it mean to me? It is my favourite method that I use working with brands. And, yes, I also have my own metaphor.
My mother, the most amazing person in my life, taught me to see life as a train journey, carrying diverse passengers through various cities and countries. She explained that when people leave, it's their stop, and I keep moving forward. Changing projects or locations means it's time to move on. I envision myself as a train, always moving ahead.
Why is my website inspired by the Berlin's subway? I merged the metaphor of the 'train' with my daily habit of using the metro. Metro is my favorite form of public transport..
My services
Additional
and higher education
I am dreaming about taking part in a project that can truly make this world a better place.
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